prateek.dotbro.in dotBRO Directory

Directory card · A2

Prateek Shukla with his Masai School co-founders Nrupul Dev and Yogesh Bhat Prateek Shukla, Co-founder and CEO, Masai School Prateek Shukla portrait Prateek, in frame

I'm Prateek Shukla.

Co-founder & CEO of Masai School. Second-time founder. I train India for the jobs that actually exist.

Bengaluru · IIT Kanpur '12 · Grabhouse → Quikr → Masai

Issued by dotBRO Est. 2019

Numbers, not adjectives

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Learners trained
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Placed in tech
₹0Cr
Revenue, FY25
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Hiring partners

The four fields, in my own words

Company
Masai School — founded June 2019 in Bengaluru with Nrupul Dev and Yogesh Bhat. EBITDA-positive since January 2025. We grow on our own profit now.
Elevator pitch
I train people from anywhere in India to an industry-ready standard, and I get paid when they get paid. Skills first, degree irrelevant.
Stage
Seven years in. Survived the bootcamp winter, rebuilt the model, turned profitable. Now compounding toward AI-native training at national scale.
Domain
EdtechEmployabilityAI skillingTier 2/3 IndiaPay-after-placementVernacular

How I got here — including the hard part

  1. 2008
    IIT Kanpur

    B.Tech, 2008–2012. A Teach For India stint in my pre-final year showed me the gap I'd spend my thirties closing.

  2. 2013
    Co-founded Grabhouse

    CEO of the brokerage-free rentals startup. Raised ~$13M from Sequoia, Kalaari and India Quotient.

  3. 2016
    Acquired by Quikr

    Exited in November 2016 and stayed on as a business head. I know layoffs, funding stress and M&A from the inside — not from a podcast.

  4. 2019
    Started Masai School

    A trip to Kenya — and the Maasai way of training every member of the tribe — became the model and the name. 11am to 11pm, six days a week.

  5. 2022
    The model nearly broke

    The funding winter froze hiring, and pure pay-after-placement stopped working. I didn't defend it — I rebuilt it: IIT/IIM prepaid programs, employer-paid AI upskilling, an AI job-matching platform.

  6. 2025
    Profitable

    Losses cut 69% year on year. EBITDA-positive from January 2025, revenue near ₹100 Cr. Self-funded growth since.

  7. Now
    AI-first, Bharat-first

    AI Tutor, AI Interviewer, Placed. Courses in Hindi, Marathi, Telugu and Tamil. The thesis moved from "make coders" to "make people employable in an AI-shaped market."

What seven years of this taught me

  • AI doesn't delete jobs. It reprices skills.

    The same founders who demand AI-fluent engineers still treat using AI in an interview as cheating. That contradiction is where the opportunity lives.

  • A business model is a promise about who carries the risk.

    Pay-after-placement puts it on the institution, not the family. When the market broke that promise in 2022, the mistake would have been defending the model instead of the promise.

  • Language should never be a barrier to capability.

    The demand curve for AI skills is steepest outside the metros — so we teach in Hindi, Marathi, Telugu and Tamil, not just English.

  • Education stops being a credential factory when you're paid on outcomes.

    Judge a school the way you'd judge a startup: placement rates and salary progression, not enrollment.

What I do differently

11–11–6

11am to 11pm, six days a week. Intensity is a filter, not a pedagogy — the schedule is the selection process.

Pay after placement

The school earns when the student earns. Risk sits with the institution, not the family.

Built for Bharat

Non-CS grads, small-town colleges, first-generation tech workers — taught in their own language.

Who I build with

Find me